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Privacy Policy
Contact
After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at andrew@primepresence.com or by mail using the details provided below:
United States
Collecting Personal Information
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.
Device Information
- Purpose of collection: To load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.
- Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels [ADD OR SUBTRACT ANY OTHER TRACKING TECHNOLOGIES USED].
- Disclosure for a business purpose: Shared with our processor Shopify [ADD ANY OTHER VENDORS WITH WHOM YOU SHARE THIS INFORMATION].
- Personal Information collected: Version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site [ADD OR SUBTRACT ANY OTHER PERSONAL INFORMATION COLLECTED].
Order Information
- Purpose of collection: To provide products or services to you, process payment information, arrange for shipping, provide invoices/order confirmations, communicate with you, screen for risk/fraud, and when aligned with your preferences, provide information or advertising related to our products/services.
- Source of collection: Collected from you.
- Disclosure for a business purpose: Shared with our processor Shopify [ADD ANY OTHER VENDORS, e.g., sales channels, payment gateways, shipping apps].
- Personal Information collected: Name, billing address, shipping address, payment information (including credit card numbers [INSERT OTHER PAYMENT TYPES ACCEPTED]), email address, phone number.
Customer Support Information
- Purpose of collection: To provide customer support.
- Source of collection: Collected from you.
- Disclosure for a business purpose: [ADD ANY VENDORS USED TO PROVIDE CUSTOMER SUPPORT]
- Personal Information collected: [INSERT ANY OTHER INFORMATION YOU COLLECT: OFFLINE DATA, PURCHASED MARKETING DATA/LISTS]
Minors
The Site is not intended for individuals under the age of [INSERT AGE]. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address above to request deletion.
Sharing Personal Information
We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:
- We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
- We may share your Personal Information to comply with applicable laws, respond to subpoenas, search warrants, or to protect our rights.
- [INSERT INFORMATION ABOUT OTHER SERVICE PROVIDERS]
Behavioural Advertising
We use your Personal Information to provide targeted advertisements or marketing communications:
- [INSERT IF APPLICABLE] We use Google Analytics to understand customer behavior. More info: Google Privacy. Opt-out: https://tools.google.com/dlpage/gaoptout.
- [INSERT IF USING THIRD PARTY MARKETING APP] Share usage and purchase data with advertising partners via cookies or other technologies.
- [INSERT IF USING SHOPIFY AUDIENCES] Use Shopify Audiences to show ads to buyers across other websites.
- [INSERT OTHER ADVERTISING SERVICES USED]
Learn more about targeted advertising: NAI.
Opt-out of targeted advertising
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
- Digital Advertising Alliance opt-out: https://optout.aboutads.info/
Using Personal Information
We use your personal information to provide our services, including offering products, processing payments, shipping and fulfillment, and updating you on new products/services/offers.
Lawful basis (GDPR)
- Your consent
- Performance of contract between you and the Site
- Compliance with legal obligations
- To protect your vital interests
- To perform a public interest task
- Our legitimate interests (not overriding your rights)
Retention
Your Personal Information will be retained until you request erasure. See ‘Your rights’ section below for details.
Automatic decision-making
If you are in the EEA, you can object to automated decision-making that significantly affects you. Our processor Shopify uses limited automated decision-making for fraud prevention.
Selling Personal Information (CCPA)
Our Site sells Personal Information as defined by the California Consumer Privacy Act of 2018.
Your rights
GDPR
If you are a resident of the EEA, you have the right to access, port, correct, update, or erase your Personal Information. Contact us to exercise these rights. Data is initially processed in Ireland, then transferred outside Europe including Canada and the US. See Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.
CCPA
If you are a California resident, you have the right to access, port, correct, update, or erase your Personal Information. Contact us to exercise these rights.
Cookies
Cookies improve your browsing experience by remembering preferences, login, and region selection. Types of cookies:
Cookies Necessary for the Functioning of the Store
Reporting and Analytics
The following cookies are used for reporting and analytics purposes:
| Name | Function | Duration |
|---|---|---|
| _landing_page | Track landing pages. | 2w |
| _orig_referrer | Track landing pages. | 2w |
| _s | Shopify analytics. | 30min |
| _shopify_d | Shopify analytics. | session |
| _shopify_s | Shopify analytics. | 30min |
| _shopify_sa_p | Shopify analytics relating to marketing & referrals. | 30min |
| _shopify_sa_t | Shopify analytics relating to marketing & referrals. | 30min |
| _shopify_y | Shopify analytics. | 1y |
| _y | Shopify analytics. | 1y |
| _shopify_evids | Shopify analytics. | session |
| _shopify_ga | Shopify and Google Analytics. | session |
| customer_auth_provider | Shopify analytics. | session |
| customer_auth_session_created_at | Shopify analytics. | session |
Most cookies are persistent (30 minutes to 2 years). You can control cookies via your browser settings, but blocking cookies may affect site functionality.
Do Not Track
We do not alter our data collection and usage practices in response to “Do Not Track” signals.
Changes
We may update this Privacy Policy to reflect operational, legal, or regulatory changes.
Complaints
Contact us via email or mail if you have a complaint. If unsatisfied, you can contact your local data protection authority. Example: https://ico.org.uk/make-a-complaint/
Last updated: [Date]